People will never want to book multiple lessons and pay up front!

The title of this article was an actual statement made to me by a driving school industry leader. Whilst I didn’t have his many years of experience of operating a driving school or the extensive experience as a driving instructor,

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Posted in Business processes, Customer service, Deals and Coupons, ecommerce, Online bookings, Software, Technology

The History of Marketing: An Exhaustive Timeline [INFOGRAPHIC]

The History of Marketing: An Exhaustive Timeline [INFOGRAPHIC].

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Cracking Today’s Digital Natives

Cracking Today’s Digital Natives: 5 Things to Keep in Mind When Marketing to Millennials is a timely reminder of the specific characteristics of Millennials, who in most cases the internet is a lifeline. 68% of 19-30 year olds admit

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5 Ways to Use Video to Promote Your Micro Business

Every driving school has the opportunity to market effectively with video. Here’s an article outlining 5 key areas where video works well including, customer testimonials, letting your prospects learn about you, sharing knowledge etc. The great thing is that these

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How You Can Grow Your Business with QR Codes

Does your driving school use QR codes in your marketing activities and vehicle livery? It is also likely that the business owner may never have tried to scan a QR code and therefore not entirely sure about the convenience value

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3 Facebook Hashtag Marketing Tips for Graph Search Optimization

Here are some practical tips for using Hashtag’s on Facebook. Avoid the long list of Hashtag’s and use your keyword for example #drivingschool or #drivinglessons etc. take a few minutes to read this succinct article which will improve your face

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Demystifying SEO Elements: Where To Focus To Get Results Infographic

Digital Marketing is complicated. And for the average busy driving instructor it will amount to little more than a website and/or Facebook page. Here is an article that explains Search Engine Optimisation (SEO) in a way you might appreciate, as

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