http://www.inc.com/minda-zetlin/7-secrets-of-youtube-marketing.html
Every small business needs to ensure an online presence. Taking steps to list on free local directories, industry directories, and leading platforms such as Yellow Pages and White Pages, is not difficult or costly. Listing on Google Places is essential…
Getting the basics right is important for effective SEO. this article http://www.searchenginejournal.com/the-forgotten-art-of-creating-good-title-tags/61281/ provides a useful primer on creating good title tags for your website.
If you are like most driving schools then it is unlikely that you are distributing email campaigns to customers. In order to reap the benefits of email marketing you need to collect email addresses from your customers and prospects. Using…
I found this article from the Canberra Times http://www.canberratimes.com.au/business/-2g9nl.html relevant to a discussion I regularly have with small business owners. Should you charge your customers for paying by credit card or not? My own view is that offering alternative payment…
The Australian Taxation Office publishes benchmarks which show a number of different financial ratios of business income to business expenses, to help businesses compare their performance against similar businesses in an industry. Driver Educator performance benchmarks published by the ATO…
A recent Constant Contact survey of small business owners cited the following as their top 5 tools for attracting new business: Daily deals: 53% Internet ads: 51% Web listing sites: 38% Social media ads: 37% Online coupons: 29% Deals/coupons are…
This article quantifies the likely benefits of connect car technology, check out the following stat’s which would be dramatically improved from the new tech. Between 11% and 13% of commuting time is wasted in urban traffic congestion, for a total…
Vine…video marketing? It would seem to me that Vine is the perfect tool for driving school marketing video’s. capturing on the to testimonials, quick driving tips and so on and so forth. This article gives a good guide to planning…
