Yellow Pages or Internet marketing for local customers to find your driving school?

According to Google 97% of searches are for local businesses.

Make a commitment to ensure that your driving school website is optimised for local search.

Do you need to spend big bucks on yellow pages display adds in 2013? I bravely stopped this advertising and survived! When was the last time you used the printed yellow pages to find a business? If you are like me it was a few years ago. The convenience of an online search is where many of us go now to locate a business service.

Here is a good summary off some steps to take to ensure that your website is optimised for local searches.

Tony Commisso FCA, BA (Accounting) Tony is a an experienced business adviser and chartered accountant and former a partner with Deloitte. He has operated a successful driving school in Canberra, Australia and through application of his professional skills and passion for excellence has developed a range of specialist skills in the successful operation and growth of driving school businesses. He has co-founded Elpo Technology Pty Ltd a developer of a comprehensive online business solution for driving schools which includes a customer ecommerce interface and leverages modern cloud technology for managing a mobile workforce of driving instructors.

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