E-commerce Is a booming business in Australia and should your business be a part of it!

Australian e-commerce sales were at $27 billion in 2010 and have reached to the level of more than $37 billion in 2013. Not just that, sales have been continuously demonstrating an increase of $3-4 billion every year. In terms of

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How to Cross the PPC Chasm Between Forms and Phone Calls Infographic

Shared from Zite

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5-Step Strategy To Improve Your Facebook Engagement & Growth

Shared from Zite

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Driving Schools Online Self Service in demand over holiday period

Posted in Business processes, Customer service, ecommerce, Infographic, Online bookings, Software

Is the traditional “pay-in” approach relevant to the digital age?

It’s how it has always been done, so I am told! Instructors collect payments at the time of the driving lesson and pay the driving school a share of the proceeds, often called a commission. There are some variations of

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Posted in Blog, Business processes, ecommerce, Online bookings, Software, Technology

The Conversation Prism v4.0 by Brian Solis and JESS3 2013

The Conversation Prism v4.0 by Brian Solis and JESS3 2013. I spend a great deal of my spare time exploring apps and new web based resources, and to be frank, whats available is pretty overwhelming. Therefore, the conversion prism v4.0

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Posted in Business processes, Content Marketing, Customer service, Infographic, Marketing, social media, Technology

Driving school business productivity series – minimising orphan time could make you $15,600 pa!

Say no to orphan time in your diary

If you have gaps in your daily schedule which is insufficient to fit a standard appointment but more than your required travel time you have lost income represented by the unused productive time. This phenomenon is most prevalent in multiple-channel

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Posted in Blog, Business processes, Customer service, ecommerce, Online bookings, Software

People will never want to book multiple lessons and pay up front!

The title of this article was an actual statement made to me by a driving school industry leader. Whilst I didn’t have his many years of experience of operating a driving school or the extensive experience as a driving instructor,

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Posted in Business processes, Customer service, Deals and Coupons, ecommerce, Online bookings, Software, Technology

The History of Marketing: An Exhaustive Timeline [INFOGRAPHIC]

The History of Marketing: An Exhaustive Timeline [INFOGRAPHIC].

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Cracking Today’s Digital Natives

Cracking Today’s Digital Natives: 5 Things to Keep in Mind When Marketing to Millennials http://ow.ly/mvJAH is a timely reminder of the specific characteristics of Millennials, who in most cases the internet is a lifeline. 68% of 19-30 year olds admit

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